“What do you do for work?” he asked aggressively. I started to respond. “I do digital marketi…” “WRONG. That’s wrong,”...
A plumber with whom I briefly worked told me this: “I only want to target people with lots of disposable...
You’ve set up your campaigns. Dialled in the targeting. Written the copy. Pressed go. The ads are running, and the...
A lot has moved in the digital world this week – and it’s probably a wake-up call for everyone in...
From social media feeds to search results – and now probably even inside your AI chatbot – ads are showing...
If this week proved anything, it’s that no platform’s place is guaranteed. With Google facing a difficult court decision, Perplexity...